The first product, a lemon-filled gift basket containing fresh fruit jam, was sent to the Duchess’ closest 50 friends, many of whom celebrities.
Meghan Markle’s new brand could bring in seven figures quickly, according to PR expert Mayah Riaz. So far, only 50 jars of jam have been sent out, suggesting it will be an exclusive product. A single jar might cost in the three-figure range, a common pricing strategy for celebrity brands.
Riaz estimates that Meghan’s brand could generate seven figures within the first year and possibly reach multi-seven figures by the end of next year.

Meghan’s upcoming brand will feature products like oils, home fragrances, kitchen tools, and homeware. Her brand’s Instagram gained hundreds of thousands of followers in just 24 hours, showing her immense popularity.
However, the official launch date remains unclear. According to royal expert Tom Quinn, Meghan was upset with the response to her previous brand, American Riviera Orchard. The brand’s launch, particularly the expensive jam, was mocked, leaving Meghan feeling unfairly criticized.
Harry is also convinced that the “people are unfairly picking on [his wife]”.

“She is especially sensitive about any criticism of her luxurious lifestyle in the US – from her point of view, this is something to be admired, not criticized.”
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